Original price was: د.إ20.00.Current price is: د.إ17.80.

Embracing the Jowar Revolution

In conclusion, jowar emerges as a nutritional powerhouse and culinary gem, offering many health benefits and culinary possibilities. Whether seeking to enhance your well-being or elevate your culinary repertoire, jowar is an invaluable addition to any diet.

Embark on a journey of health and gastronomic delight by incorporating jowar into your lifestyle. Embrace the Jowar revolution and savour the abundance of benefits it brings to your plate. Let Jowar be your ally in fostering health, wellness, and culinary creativity.



Jowar, or Sorghum, is a versatile and nutritious grain that has sustained civilizations for centuries. Recently, its popularity has surged owing to its impressive health benefits and culinary versatility. Let’s delve into the world of jowar and uncover its myriad wonders.

Understanding Jowar: Nature’s Bounty

Jowar, scientifically termed Sorghum bicolour, belongs to the grass family Poaceae. Originating from Africa, it has become a staple crop across the globe, particularly in regions with arid and semiarid climates. This resilient grain boasts remarkable adaptability, thriving in diverse environments.

Nutritional Profile: Fueling Health and Wellness

Rich in essential nutrients, jowar emerges as a nutritional powerhouse. It is an excellent source of complex carbohydrates, providing sustained energy release. Additionally, jowar is replete with dietary fibre, promoting digestive health and aiding in weight management.

Moreover, jowar abounds in vital minerals such as iron, magnesium, and phosphorus, essential for maintaining optimal bodily functions. Its notable iron content makes it particularly beneficial for individuals combating anaemia.

Furthermore, jowar stands out for its impressive array of antioxidants, including phenolic compounds and flavonoids. These antioxidants combat oxidative stress, bolstering immune function and reducing the risk of chronic diseases.

Health Benefits: Elevating Wellbeing

Incorporating jowar into your diet offers a plethora of health benefits. Its high fiber content regulates blood sugar levels, making it a valuable addition for individuals managing diabetes. Moreover, Howard’s gluten-free nature renders it suitable for individuals with celiac disease or gluten intolerance.

Furthermore, Howard’s antioxidant properties contribute to cardiovascular health by reducing inflammation and lowering cholesterol levels. Regular consumption may mitigate the risk of heart disease and stroke, promoting overall cardiovascular wellness.

Howard’s nutrient density also supports bone health, offering a rich source of calcium, magnesium, and phosphorus. Incorporating jowar into your diet may fortify bone density and reduce the risk of osteoporosis, which is particularly crucial for ageing individuals.

Culinary Versatility: From Grains to Gourmet

Beyond its nutritional prowess, jowar boasts remarkable culinary versatility. It is a staple ingredient in various cuisines, from traditional Indian rotis to contemporary gluten-free baked goods.

Jowar flour can be utilized in various culinary creations, including bread, pancakes, and porridge. Its mild flavour profile complements both savoury and sweet dishes, offering endless possibilities for culinary exploration.

Moreover, Howard’s inherent binding properties make it an ideal substitute for wheat flour in gluten-free recipes. Its versatility also extends to beverages, with jowar featuring in the production of traditional African beverages like sorghum beer.

Additional information

Weight 1 kg


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